Not all trademarks are created equal, and not all trademarks make it to the Principal Register. The Principal Register is the primary register of trademarks maintained by the USPTO. The marks that make it to the Principal Register without additional administrative steps are fanciful marks, arbitrary marks, and suggestive marks. Fanciful Marks “Fanciful” in […]
The United States Patent and Trademark Office (USPTO) is the federal agency that grants patents and registers trademarks to individuals and organizations. A patent protects an invention or process. A trademark primarily protects a word, phrase, or design that identifies the source of a business’s products or services. Protecting your business through USPTO trademark registration […]
Whether you are an entrepreneur or an established business, registering and managing your trademark is critical to protecting your rights. Your trademark is one of your most valuable business assets and we can help you protect it. The Benefits of Federal Registration The primary purpose of a trademark is to designate the source of a […]
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